Close elections are decided by turnout. Turnout is decided by where you knock doors, who you call, and how efficiently your volunteers cover the ground. That is a data problem — and data problems are what GMBS Consulting solves.
Precinct-level canvassing maps built around your actual voter file. Walk lists and territory assignments optimized for volunteer efficiency. Delivered in print-ready and digital formats your field staff can use on day one.
Who voted, who didn’t, and why it matters for your district. Demographic and geographic breakdowns of historical turnout patterns to identify your low-hanging fruit and your persuasion targets.
Independent analysis of district boundaries for legislative, congressional, and local races. Competitive district identification, population deviation analysis, and minority voting rights assessment. Useful for campaigns, legal teams, and advocacy organizations.
Quantitative modeling of district-level competitiveness based on historical voting patterns, demographic shifts, and registration trends. Know before you spend where your resources will move the needle.
Real-time or post-election precinct returns mapped and modeled. Understand exactly where your votes came from — and where they didn’t.
Independent and nonpartisan in methodology. The data tells the story it tells. You get honest analysis, not numbers reverse- engineered to match a predetermined conclusion.
Academic rigor applied to practical problems. GMBS Consulting is co-author of the Memphis Poverty Fact Sheet, an annual peer-reviewed analysis of census and demographic data. That same methodological discipline applies to every campaign engagement.
Proven at the data director level. Served as Data Director for Steve Mulroy’s 2022 Shelby County District Attorney campaign — flipping a Republican-held office in a midterm environment unfavorable to Democrats. Responsible for voter targeting, canvassing map development, and field data operations throughout the campaign.
No AI black boxes. Every map, model, and analysis is explainable. You will understand what the data says and why — because your campaign manager needs to defend those decisions at 3am on election eve.
The primary season is closing. General election campaign infrastructure is being built right now. If your campaign or party organization needs canvassing maps, targeting analysis, or district modeling for November 2026, the time to engage is May through July.
Engagements are limited. Contact early.
GMBS Consulting works remotely with campaigns and party organizations nationwide. Competitive state legislative races, congressional districts, and statewide campaigns in any state.